Fifty years ago, Maclaren introduced the first umbrella stroller. It was made of aviation grade aluminium, weighed less than 6lbs and could be easily folded with one hand. The little baby buggy with big style revolutionized the lifestyle of parents and forever changed baby transport. Today, Maclaren continues its commitment to designing and creating outstanding premium products that exceed all global safety standards. Every Maclaren product is reliable, innovative and stylish in the Great British tradition. We are as passionate about creating products that enhance family life as we are about contributing to social and environmental causes that enhance our world.

Today, after over 40 years of innovation, Maclaren continues building strollers and children's furniture according to the same standards of its founder. An industry leading creation team produces stylish and comfortable models and engages in co-branding with some of the world's foremost designers. Some of the sector's best product engineers set safety standards that far exceed the voluntary minimum requirements of strollers. The entire product line is backed by a sound business headquarters and marketing staff focused on providing mothers the best for their children on a global level. Maclaren's core values and future operational plans can be simplified to its mission statement: What a mother wants, what a baby needs.